NIL Business Services

Customer Relationship Management tools give your sales team superpowers. All historical information about a customer relationship is in one place, so everyone is on the same page and able to give each customer the individual attention they deserve. CRM tools help you target different audiences, design automation steps based on customer information or activity, and stay coordinated across groups. Our favorites include Hubspot, Apptivo, Salesforce. Click here for more guidance and additional offerings. 

Email remains one of the most critical channels for communicating with existing and prospective customers. However, the days of individually typing emails, or settling for generic emails to send to your full list are long gone. Email marketing tools help you intelligently build relationships with your audience and encourage specific customer behaviors based on what you know about them. Optimizing your email campaigns is some of the lowest hanging marketing fruit around. Our favorites include Mailchimp, GetResponse, Autopilot. Click here for more guidance and additional offerings. 

Help Desk software can dramatically improve both the effectiveness and efficiency of dealing with customer service inquiries. The old days of just relying on FIFO (first in, first out) for working through tickets are behind us. Now, Help Desk software helps you organize, manage and respond to service-related requests, both from external customers, and your internal teams. The most important issues can be tackled with urgency, and tickets can be routed to subject matter experts, reducing hand-offs and headaches. Our favorites include ZenDesk, FreshDesk, Zoho Desk. Click here for more guidance and additional offerings. 

How much of your team’s collective project knowledge and plans are stuck in team member’s heads, spreadsheets, or whiteboards? Project Management software gets everyone on the same page with useful tools for planning, executing, and reporting out on work. Planning and scheduling, task delegation, integration of team members, collaboration, file access and sharing, productivity, and budget management are some of the key benefits of using Project Management software. Our favorites include ClickUp, Monday.com, Trello. Click here for more guidance and additional offerings. 

For many business owners, there is a vision of the “beach” in their future. Depending on the state of your business and your aspirations for financial returns, now may be a good time to explore exit opportunities. Even if now is not the right time to sell, optimizing for a future sale down the road may be wise. NBS can act as your broker, or connect you to another broker with expertise in your specific industry. Our favorite brokers for online businesses include Empire Flippers, Quiet Light, Flippa. Click here for more guidance and additional offerings.

NBS offers small-medium business consulting services for toughest business challenges. NBS leadership brings over a decade of top-tier management consulting experience across a wide range of industries, as well as experience as an ecommerce executive. Consulting services are always custom-tailored to your unique situation and fees are tied to performance against your objectives. We will never sell you a report that sits on the shelf. If we don’t deliver results, we don’t get paid. In addition to consulting, NBS has partnered with top digital marketing agencies to provide a host of full-service solutions. Click here for more information.

Most established businesses have a website, and therefore web hosting. But if you are just starting out, or want to shop around for better performance or pricing, now is a great time. Web hosting is a very competitive space, which is great for you. Our favorites include Bluehost, Hostinger, HostGator. Click here for more guidance and additional offerings. 

Website builders make creating the website your business needs easier than ever. Templates, tailored plug-ins for every use case, drag-and-drop functionality and more advanced capabilities make creating a website possible for everyone from a digital marketing agency to a non-tech savvy business owner. Our favorites include Wix, Squarespace, WordPress.org, Weebly. Click here for more guidance and additional offerings. 

Yes, there is an entire category of brands offering landing pages. Creating a landing page may seem simple, but it is incredibly important to get right, otherwise you are losing out on potential customer leads. Many landing page builders offer advanced features like engagement heat maps to inform site design, A/B testing and integration with social media. Our favorites include Leadpages, Unbounce, Instapage. Click here for more guidance and additional offerings. 

Whether you want to upskill your team, or distribute educational courses to your customers, there is an online course platform for you. Creating online courses can become a valuable ancillary revenue stream and/or act as content marketing to generate demand for your core offerings. Online course platforms help you create your course website and landing pages, price your course and process payments, create membership communities and host live webinars, among other features. Our favorites include Teachable, Thinkific, Kajabi. Click here for more guidance and additional offerings. 

If someone on your team is manually managing your social media presence (or not at all), you are missing out on one of the most important customer engagement channels. Social media tools help your team save time and become more effective with social media activity. Key benefits include scheduling posts in advance, tracking engagement, intelligent engagement with social media users, and more. Our favorites include Rebrandly, Crowdfire, eClincher. Click here for more guidance and additional offerings. 

It’s easier than ever before to create your own online storefront to sell your products and services. Ecommerce platforms support you with web design, product listings, shipping, taxes, marketing, inventory management, customer communication, integration with related applications, and much more. Our favorites include Shopify, BigCommerce, Wix. Click here for more guidance and additional offerings. 

If it seems like everyone and their sister has a podcast, you’re right – there are close to one million out there. There’s a good reason – podcasts are a great way to engage your audience, either to create demand for your core offering, or to monetize your audience’s patronage directly . Our favorites include Buzzsprout, Rss.com, Simplecast. Click here for more guidance and additional offerings.

Most customers are starting their journey on Google and other search engines, however very few businesses have fully optimized their website to benefit from that search engine traffic. SEO software supports you with keyword research, website audits, competitive research and tracking search engine rankings over time. Organic traffic is a lot cheaper than paying for online advertising, so make the most of it. Our favorites include SEMrush, Ahrefs, Moz. Click here for more guidance and additional offerings.

Video content continues to grow in importance as your customers are consuming video across many channels, from YouTube to Netflix, Twitch and individual sites. Video editing software will make your videos look professional, engage your customers, and save you time editing. Our favorites include Adobe, Corel, Final Cut. Click here for more guidance and additional offerings.